2016-06-10
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Business Wire


Dr. Fixit Assists Mumbai Traffic Police to Face Oncoming Monsoon

Dr. Fixit (5:45PM) 

Business Wire India
With a population of 2.5 crore, Mumbai is one of India’s most populated metropolises. With a total number of vehicles ranging from 25-30 lakhs in a city like Mumbai the traffic police personnel on the roads face the most difficult task — managing and controlling traffic.
 
As a small token of appreciation for their persistent services and saluting the true spirit of Mumbai traffic police, Dr. Fixit, one of the leading waterproofing experts from the house of Pidilite Industries, presented 5000 raincoats to the Commissioner of Police, Shri Dattatray Padsalgikar.

 
Dr. Sanjay Bahadur, Global CEO, Construction Chemicals, Pidilite Industries Ltd., while presenting the raincoats said, “We salute the spirit of the Mumbai Traffic Police for being the guardians of the city. Being the waterproofing expert, we would like to acknowledge their work and show gratitude through a special gift – Raincoat. We offer our appreciation to the police personnel who relentlessly work day in and out to ensure safety. We wish them all the best.”
 
The purpose behind giving away these raincoats is to shield police personnel from the upcoming monsoons so that they can perform their duties with ease and continue to protect citizens.
 
The vast majority of us can't wait to get back indoors after braving the haze of soot and smoke hanging over Mumbai every day. However, no one bears the brunt of this city's pollution crisis more than the traffic police who spend hours doing their duty right in the middle of all the dust and din on the roads. Moreover, heavy rainfall causes water logging on the roads which in turn leads to traffic congestion.
 
But this does not dampen the high spirits of the traffic police personnel. They stand rock steady even during heavy downpours and work day in and day out for our safety. Be it the sweltering heat of summer or the heavy rains and floods of monsoons, the Mumbai Police is always present to protect this great city and its citizens. To add further, while, we the citizens enjoy occasions like Diwali and Eid at homes with our families, the men in uniform sacrifice their own priceless moments to ensure our safety.
 
The raincoats are small gesture of gratitude towards their unstinted hardwork. When people want their grievances addressed — they go to the police; when they want a waterproofing breach in their homes and offices resolved — they come to Dr. Fixit. The Mumbai Police and Dr. Fixit - at the service of Mumbai – 24x7.
 
About Pidilite

Pidilite Industries Limited is a leading manufacturer of adhesives and sealants, construction chemicals, craftsmen products, DIY (Do-It-Yourself) products and polymer emulsions in India. Our products range also includes paint chemicals, automotive chemicals, art materials and stationery, fabric care, maintenance chemicals, industrial adhesives, industrial, textile resins and organic pigments & preparations. Most of the products have been developed through strong in-house R&D. Our brand name Fevicol has become synonymous with adhesives to millions in India and is ranked amongst the most trusted brands in the country. Some of our other major brands are MSeal, Fevikwik, Fevistik, Roff, Dr. Fixit, Fevicryl, Motomax and Hobby Ideas.
 
For more information please visit:

Dr. Fixit –www.drfixit.co.in

Pidilite Industries Ltd. – www.pidilite.com

Photo Caption: Dr. Sanjay Bahadur presenting raincoats to Mumbai Police in presence of Commissioner and Jt. Comm. of Police

ADFACTORS PR, Farhad Ali,
ADFACTORS PR, Kapil Kulkarni,

Mumbai, Maharashtra, India